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Television advertising --- 659.12 --- -#SBIB:309H2821 --- #SBIB:309H1524 --- Advertising, Television --- Television in advertising --- Advertising --- Broadcast advertising --- Television broadcasting --- Television commercials --- Concept and design in advertising --- Reclameboodschap: functies, genres, taalgebruik historiek --- Radio- en/of televisieprogramma’s met een persuasieve functie --- 659.12 Concept and design in advertising --- #SBIB:309H2821 --- Television advertising - France

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316.774:654.197 --- #SBIB:309H270 --- #SBIB:324H30 --- #SBIB:309H1524 --- Televisiewezen--(communicatiesociologie); technologische aspecten zie {654.197} --- Politieke communicatie: algemene werken --- Politieke cultuur --- Radio- en/of televisieprogramma’s met een persuasieve functie --- Television in politics --- 316.774:654.197 Televisiewezen--(communicatiesociologie); technologische aspecten zie {654.197} --- United States --- Politics and government

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#SBIB:309H1513 --- #SBIB:309H1524 --- #SBIB:309H271 --- Geschiedenis en/of organisatie van de radio en/of televisie: algemeen en per land (met inbegrip van de rol van de omroep in de ontwikkelingsproblematiek) --- Radio- en/of televisieprogramma’s met een persuasieve functie --- Politieke communicatie: toepassingsgebieden --- Theses --- Propaganda, American. --- Propaganda, American --- American propaganda --- Voice of America (Organization) --- Mei-kuo chih yin (Organization) --- Stimme Amerikas (Organization) --- Voz de los Estados Unidos de América (Organization) --- Hlas Ameriky (Organization) --- United States Information Agency. --- VOA --- "Głos Ameryki" (Organization) --- United States. --- Amerikis xma (Organization) --- Golos Ameriki --- United States --- Relations. --- Relations

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The research reported in this volume attempts to refine our understanding of persuasive messages of television advertising by studying the role of language in persuasion in two ways. First, it comprises an attempt to refine our understanding of how language might function in persuasion by examining relevant work from a variety of related disciplines, potentially germane either in terms of their theoretical approaches to the process or in terms of the actual linguistic techniques which they have suggested as enhancing the persuasive impact of a message. Second, a comparative study was undertake

Lexicology. Semantics --- Pragmatics --- Evangelistic work -- Language. --- Persuasion (Rhetoric). --- Television advertising -- Language. --- Television in religion. --- Persuasion (Rhetoric) --- Television advertising --- Television in religion --- Evangelistic work --- Languages & Literatures --- Philology & Linguistics --- Language --- 654.197 --- 659.1 --- 251*23 --- #SBIB:309H2821 --- #SBIB:309H516 --- #SBIB:309H1524 --- Facsimile and television broadcasting --- Publicity. Advertising --- Verkondiging en moderne media: radio; TV; pers --- Reclameboodschap: functies, genres, taalgebruik historiek --- Verbale communicatie: retoriek --- Radio- en/of televisieprogramma’s met een persuasieve functie --- 251*23 Verkondiging en moderne media: radio; TV; pers --- 659.1 Publicity. Advertising --- 654.197 Facsimile and television broadcasting --- Language. --- Advertising, Television --- Television in advertising --- Evangelism --- Proselytizing --- Revival (Religion) --- Religious television --- Televangelism --- Television, Religious --- Christianity --- Forensics (Public speaking) --- Oratory --- Rhetoric --- Advertising --- Broadcast advertising --- Television broadcasting --- Television commercials --- Theology, Practical --- Discipling (Christianity) --- Religious awakening --- Religious broadcasting --- Religious aspects --- Reclame door televisie. Taal. --- Massacommunicatie / en evangelisatie. --- Televisie / en evangelisatie. --- Persuasion. --- Publicité par télévision. Langage. --- Diffusion collective (Techniques de) / et évangélisation. --- Télévision / et évangélisation. --- Overreding. --- Psycholinguistique --- Television et religion

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Evangelists --- Television in religion --- Christianity and politics. --- 251*23 --- Christianity and politics --- -Television in religion --- -#SBIB:309H1522 --- #SBIB:309H1524 --- Religious television --- Televangelism --- Television, Religious --- Religious broadcasting --- Television broadcasting --- Revivalists --- Evangelistic work --- Christianity --- Church and politics --- Politics and Christianity --- Politics and the church --- Political science --- Verkondiging en moderne media: radio; TV; pers --- Radio- en/of televisieprogramma’s met een ideologische en spiegelfunctie --- Radio- en/of televisieprogramma’s met een persuasieve functie --- Religious aspects --- Political aspects --- United States --- Church history --- -Politics and government --- -Evangelists --- -251*23 --- 251*23 Verkondiging en moderne media: radio; TV; pers --- U.S.A. --- Jungtinės Amerikos valstybės --- Soedinennye Shtaty Si︠e︡vernoĭ Ameriki --- Soedinennye Shtaty Severnoĭ Ameriki --- Si︠e︡vero-Amerikanskīe Soedinennye Shtaty --- Severo-Amerikanskie Soedinennye Shtaty --- Zlucheni Derz︠h︡avy --- USA --- US --- Arhab --- Ar. ha-B. --- Artsot ha-Berit --- ولايات المتحدة الامريكية --- Wilāyāt al-Muttaḥidah al-Amirīkīyah --- ABSh --- Amerika Birlăshmish Shtatlary --- ABŞ --- Amerika Birlăşmi Ştatları --- Forente stater --- Spojené staty americké --- Severo-Amerikanskie Shtaty --- Sjedinjene Američke Države --- Zʹi︠e︡dnani Derz︠h︡avy Ameryky --- Amerikai Egyesült Államok --- Yhdysvallat --- Verenigde Staten --- Egyesült Államok --- Hiwsisayin Amerikayi Miatsʻeal Tērutʻiwnkʻ --- Estados Unidos de América --- United States of America --- Fareyniḳṭe Shṭaṭn --- Artzois Ha'bris --- Estados Unidos da América do Norte --- SShA --- Soedinennye Shtaty Ameriki --- VSA --- États-Unis d'Amérique --- Vereinigte Staaten von Amerika --- Stati Uniti d'America --- Estados Unidos --- EE.UU. --- Stany Zjednoczone --- ĒPA --- Amerika Qūrama Shtattary --- Amerika Qŭshma Shtatlari --- SAD --- Saharat ʻAmērikā --- Hēnomenai Politeiai Amerikēs --- ZSA --- Mei-kuo --- Meiguo --- Mei guo --- ZDA --- Združene države Amerike --- U.S. --- America (Republic) --- Amirika Carékat --- Verenigde State van Amerika --- VS --- ولايات المتحدة --- Wilāyāt al-Muttaḥidah --- ولايات المتّحدة الأمريكيّة --- Wilāyāt al-Muttaḥidah al-Amrīkīyah --- Estatos Unitos --- Estatos Unitos d'America --- Ètats-Unis d'Amèrica --- Estaos Xuníos d'América --- Estaos Xuníos --- Tetã peteĩ reko Amérikagua --- Istadus Unidus --- Amerika Birlăşmiş Ştatları --- Amerika ka Kelenyalen Jamanaw --- Bí-kok --- Amerika Qushma Shtattary --- AQSh --- Злучаныя Штаты Амерыкі --- Zluchanyi︠a︡ Shtaty Ameryki --- Yunaeted Stet blong Amerika --- Yunaeted Stet --- Vaeinigte Staatn --- Vaeinigte Staatn vo Amerika --- Stadoù-Unanet Amerika --- Sŭedineni amerikanski shtati --- САЩ --- SASht --- Съединените щати --- Sŭedinenite shtati --- Америка (Republic) --- Amerika (Republic) --- Estats Units d'Amèrica --- Америкӑри Пӗрлешӳллӗ Штатсем --- Amerikări Pĕrleshu̇llĕ Shtatsem --- Stati Uniti --- SUA (Stati Uniti d'America) --- Unol Daleithiau America --- Unol Daleithiau --- Amerikas Forenede Stater --- Vereinigte Staaten --- Wááshindoon Bikéyah Ałhidadiidzooígíí --- Zjadnośone staty Ameriki --- Ameerika Ühendriigid --- Ηνωμένες Πολιτείες της Αμερικής --- Hēnōmenes Politeies tēs Amerikēs --- Η.Π.Α. --- Ē.P.A. --- Usono --- Unuiĝintaj Ŝtatoj de Ameriko --- Американь Вейтьсэндявкс Штаттнэ --- Amerikanʹ Veĭtʹsėndi︠a︡vks Shtattnė --- Ameriketako Estatu Batuak --- Feriene Steaten --- Feriene Steaten fan Amearika --- FS --- Stâts Unîts di Americhe --- Stâts Unîts --- Stáit Aontaithe Mheiriceá --- Steatyn Unnaneysit America --- Steatyn Unnaneysit --- S.U.A. --- Na Stàitean Aonaichte --- NSA --- Mî-koet --- 미국 --- Miguk --- Amerikayi Miatsʻyal Nahangner --- Miatsʻyal Nahangner --- -Christianity and politics --- #SBIB:309H1522 --- Politics and government --- Evangelists - United States --- Television in religion - United States --- United States - Politics and government - 1977-1981 --- United States - Politics and government - 1981-1989 --- United States - Church history - 20th century